In this episode, we met with the Content Strategist for Missouri State University, Kevin Agee, and explored his position and mission at promoting Missouri State University and how he accomplishes that with several outlets including social media. We also spoke with the Sports Information Director at Drury University, Ed Beach and how he uses several techniques to engage the community and inform fans about Drury Athletics. The insight of these gentlemen and their positions are fascinating. Coaches don’t only teach on the court, part of what they do is promote their program and Kevin and Ed gave out some valuable advice on how to do that and it relates to businesses and organizations, too!